Blog 1: Original Piece
I have chosen to change the piece above into a ‘stand-alone media product’ because the idea behind this piece is about labels or tags that makes up our identity. These labels or tags are things that describe you as a person, what you like doing or actions in daily life, experiences that changes you, your memories, people you interactive with or the upbringing you had. Sometimes they are given by society, which stereotypes people into categories. All these labels build up and give us a picture of the person we talk about, without meeting or talking to them. However, hearing these labels can make people can jump to conclusions, good or bad, without making sure it is true or getting to know them. But the judgements give us a self-defence mechanism from things we think will hurt or affect us. These labels or tags can change us as a person in different ways, it makes us stop and view ourselves from a different position. A label can be used against you so many times you start believing its true, and then become what people tagged you as.
From the piece above, I am going to create an interactive tag cloud. The tags, in the piece above, is my identity (what my likes and dislikes are, places I have been, who are my influences, what I think about) which will feature in the final piece. Also it will feature tags/ labels that are used commonly in our society.
Blog 2-Building the structure and layout.
To create this tag I used html, CSS and jquery. The jquery takes the information I given in list of words and function then it draws it all together. When the page refreshes, it reshuffles the words giving a different layout. This keeps the piece fresh and never gets boring. The structure and layout of the identity cloud links into the overall theme that our identity is always changing; never staying in one fixed state. In the piece I wanted to show the same structure as the original piece in the diary, but then develop it further into an interactive piece that shows what my identity is and what words we use to make up our identity.
Also I wanted to bring in to the final piece was the sizes of the words, just like in the original piece, to show the lays within any identity. The sizes of the words represent lays of identities. When getting to know a friend, finding out new things that wasn’t know before which makes people closer because they enter further into each other’s identity.
The picture above of the identity cloud shows my experimentation of the lettering structure taken from the original piece. I changed the angle of the words to horizontal than both vertical and horizontal because I think it makes the words hard to read, messy and disorder to the piece.
Blog 3- The colours.
The next stage of the process is choosing the right colours for the final piece. The colour for the lettering is going to be a colour but in different shades. I have gone with this idea because each part of our identity is different and separate from each other, which is represented in the different shades. But when looking at identity as a whole, all the separate things come together to make our whole identity, shown through the one colour choice.
The background colour will be an opposite colour to what I have chosen for the tags. It’ll be one strong colour to show there will always be parts of our identity that will stay the same but change slowly over time, one example will be our bodies. Our bodies’ identity will change with age but physical appearance of head, legs, arms and body will be there until we die.
The pictures above show my experiments trying with different colours on different coloured backgrounds. The colours of the words have to be clear to read but colourful that it stands out. The experimentation expresses my individuality and personality which is included in my identity. Identity comes out through design and our ideas. I chose the grey background with the blue writing because it complements each other in contrast as well as being bold and standing out. The colours express two sides of any identity that balance each other out. One side is passionate, brave (grey background) against the friendly, careful side (blue and purple lettering).
Blog 4- Images
Another part of the development was collecting images or links to my tags to make the piece interactive. These pictures will give you an insight to what the tags/ labels mean within the theme of identity. Each picture has a story to tell about why it is a part of me and how it becomes a part of my identity as a person.
For example, friends are a huge part of life. They are also a big part of our identity because friends bring out different sides. One friend can bring out gentle, caring, sympathetic, understanding and another will show your party, relaxed, careless, wild side.
In the piece, I want the pictures to show themselves (to the side of the tag cloud), once you click on the tag, just like a thought has pop up in your memory. With the different tags there will be something different behind each tag. This will hopefully create the idea of the tag cloud being a brain where you store your identity like memories, experiences or characteristics.
Also every time a tag is clicked the colour will change into a different colour creating diversity interactions within the piece. When interacting with the piece, I want people to start thinking about their own identity and what words and colours would put into their own tag cloud.
This part of the development shows what makes up my identity. The pictures will be giving more personal part to the theme identity through the choice of pictures.
Blog 5- Individual pieces
I have put two pieces from my visual diary into my final piece because they express my identity that I’ve created already in my visual diary.
One of the pictures, going into the final piece from my diary, is the collage of my family. The inspiration of the collage of my family was taken from a bigger collage which I did as a present to my family. This represents the way I have been brought up and how it made me to the person I am. This tag should show that each family have different ways of bringing up each other. Every family is different because it might be due to income, how close everyone is to each other, history or traditions. These different ways of upbringing make us unique with different views on society and the world. It shows there is no right way of being brought up; it’s what is done with the lessons that make you successful.
Another picture is called being a Twin. It’s the most unique part to me which I treasure as my identity. A twin is extra ordinary thing because it is a part of you that is in another body living their own life. The collage represents that there is always one big thing that makes us stand out from the rest or people we compare ourselves too.
The other material in the final piece is from different sources but they are in to show my way of describing what identity is in different forms.
Blog 6- Finished piece
Above is a picture of my interactive tag cloud. Here is the link to the actual piece: http://samp.inf.brad.ac.uk:59964/identitycloud/Fran.html.
The inspiration behind this piece was the ways I saw myself through labels that define me and how I define identity, which added to my identity overall as a person. Also I made it interactive because it wanted this piece to show that each link between the word and picture, gave an inside to my view of identity. There are labels aren’t my identity but words contributing to the idea of identity. The different size of the words, as well as showing the depth to our identities, shows how important it’s to each of us. The closer to the centre of cloud it’s, the bigger role that label plays in the identity.
For example, the biggest and centred tag/label seen is my name. It is the biggest because my name is a huge part of my identity; it changes you from a stranger to a friend or acquaintance. It separates you from everyone else, making you unique and different.
Other parts of the tag cloud aren’t labels but thing in life that effect who we are which changes us.
Moments that will stay with us, leaving us with experiences used in our personalities. Thoughts and emotions show the differences in identities through how reaction to people and things.
There are parts of the cloud, if I had more time, I would add and improve. I would add more comments under pictures to put into context with the theme and make them more detailed in description.
Overall the main idea of the piece is that nobody’s identity is the same. Each identity cloud would be unique. There might be some words which will be similar but in the bigger picture, everything will be distinctive.